Marketing Elvis in 2012
Last Updated on
Thursday, 08 March 2012 16:41
Friday, 02 March 2012 00:00
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Scott Williams the VP of Marketing and Media for Elvis Presley Enterprises visited the Public Relations Society of America-Memphis chapter to talk
about the PR strategies at EPE.
It runs a long 37 minutes however he does talk about some interesting thoughts
- "The Elvis Brand"
- What EPE puts financial investment in (ie Nissan commercial)
- Modern Family TV show.
- Fan studies and marketing
- Social Networking
- The EPE website & facebook
Source; EPE / EpGold
